By Steve Hill
Here the second part of the superb duo of articles by Geoffrey James for BNET - which have proved to be a great reminder for all of us connected to Enigin, staff and all of Enigin’s Distributors - in the first article he wrote about The 7 Deadly Sins of Selling - he has followed it up with The 7 Virtues of Selling - enjoy:
By Steve Hill
Practically every business has to be concerned with selling - here is a fascinating article that benefits us here at Enigin and all our Enigin Distributors when we think what not to do while selling.
It is the first part of a superb duo of articles by Geoffrey James for BNET - he titles it The 7 Deadly Sins of Selling: - enjoy:
Everyone has heard of the traditional seven deadly sins (lust, greed, etc.). Did you know that there are also seven sins of selling? And they’re deadly sins, because if you indulge in them, you’ll find your sales efforts dead in the water. Here they are:
By Steve Hill
You may have heard sales people referred to as either Hunters or Farmers. What do these descriptions mean?
You may look at these two roles and agree that your sales team falls into these two categories - and you may also feel that having the right balance for your company provides the required success from your team.
IF you are in sales you have no doubt read and tried lots of different techniques - they can all work in their own right, to a degree but I am not going to discuss the pros and cons of each tactic, as one man’s meat is another man’s poison.
What I would like to share with you is the power of a dynamic presentation.
At Enigin we see how powerful demonstrations can be as we show clients what our products can do - most notably our IMEC range of motor controllers.
IF you have thought about going on your own - that is running your own business you couldn’t do much better in the current climate than running an energy saving business.
With commerce, industry and the public sector all under financial pressure energy efficiency and the savings to be made have become a major goal for so many in protecting not just the environment but their profitability, jobs and the services they can offer.
By Steve Hill
We may not think of sales as “social.” In reality we probably never do, but dealing with many customers, particularly new ones, salesperson and sales organisations are discovering are rethinking how they sell their products and services.
It is a stark fact that salesmen are not the most trusted of individuals, we are all wary when we know the purpose of contact from someone is to sell us something, even if it is something we need or want.
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The world is coming out of recession but is this a good time to be starting your own energy saving business?
Many entrepreneurs around the globe are starting up with the help of Enigin Plc.
Listen to what some Enigin Distributors said in about starting their own Enigin energy saving businesses - click on the link below:
IT was interesting to be working on the Enigin PLC stand at the recent SustainabilityLive! exhibition in the UK.
The purpose of the exhibition is to fly the flag for your business and display some, if not all, of the services, products and solutions you have to offer - boiling it down, sales in one form or another.
Not that many sales are likely to be made at the show, but the distribution of and gathering of contact information is the ‘name of the game” that will hopefully lead to a long term business relationship through sales.
As an exhibitor Enigin had paid out quite a bit of money for the space and other amenities at the venue and then for the dressing of the stand and the presentation materials.
Here are the top ten reasons that people (mostly newbies) fail to build a successful career in Sales. Do you agree? Maybe you know more:
Surely the saying in the headline is correct, it’s used everywhere.
In reality the saying is a service message - the customer can’t always be right but you don’t tell him so in so many words.
The customer is right in the sense that his welfare is put first and we do not tell him he is wrong we just point him in the right direction.
As an example, lets use a retail situation, a man turns up in the TV shop and wants to buy a telly.
As Sales Director at Enigin PLC, I get to take all the credit for every single penny that comes into the company - now that’s a fun job!